Case Study • International College of Hotel Management
Site has been developed using the proposed CMS solution – WebTemplate. The site attracts heavy traffic from visitors all around the globe. It is a lead generation site. Visitors are able to fill in forms, download information, view videos and make applications, all online. ICHM staff are able to quickly and securely change information using the CMS solution.
Boylen Media continues to work with ICHM to develop the site.
Features:
- Professional and easy-to-use Content Management System (CMS).
- Ability to add body copy, internal links, external URLs, email links, images, downloadable files and videos through a WYSIWYG editor.
- Ability to add or delete pages.
- Constructed in a frameless format and includes cascading style sheets to keep the look consistent throughout the site. These templates contain pre-defined areas where the content can and cannot be changed.
- Files and images can be added into the internal asset manager or 'File Library' for future use. File Library will notify user of any un-used assets.
- Site architecture developed for optimal navigational experience. Site Administrator has the ability to adapt the site architecture easily and quickly.
- The navigation and sitemap will re-write itself dynamically if anything is changed.
- Create and edit online forms. Form responses can be emailed as well as stored in the CMS for data collection.
- Easy-to-use Search Engine Optimisation (SEO) settings for each page, or choose an all-of-site option.
- Multi-level access, with different permission levels affecting what staff can and cannot change.
- Site Search with results based on relevancy, with page title and link provided.
FAQ templates. - Sophisticated reporting package for site traffic.
- Complies with W3C Standards.
Other aspects of the site:
- Contains translation pages for international users.
- Design adheres to the College’s branding guidelines.
- Fast loading.
- Content rich yet still creative.