Superscreens - the BIG signage at AAMI Stadium

The Superscreens are 68.9m square (11.04m wide x 6.24m high.

The first Superscreen was a Panasonic AZFT30 Astrovision screen and was launched on June 20, 1998.

The second Superscreen was launched on April 14 2007. On this day new LED panel scoreboards, located underneath the Superscreens, were also launched.

Branding

Superscreen advertising can be a branding vehicle in its own right, support a liaison with the AFL by leveraging profile, or can support television campaigns during strategically important marketing periods - i.e. leading up to Easter, long weekends, winter or spring campaigns.

Advertise even when the action is happening

"Pull-through" messages can promote special events or websites.