This is Boylen’s DIY On-Page Optimisations List that you can implement to make your website more Google- and crawl-friendly. When it comes to our professional SEO service, we dive much deeper for our clients – but these steps are a good launch point, starting with easy actions and gradually becoming more technical. (Skip over the first few if you already know the basics.)Read on.
The evolution of social media is presenting marketing teams with new opportunities to be found, achieve conversions and enrich their brand presence. Are you up to date with the trends?Read on.
A website’s design has a big impact on trust – and therefore its success or failure. The widely cited statistic is that 94% of people say they will leave a website if the design does not inspire trust.Read on.
Three out of four business have increased their budget allocation in one particular area since Covid-19 struck. Can you guess what it is?Read on.
I was on The Pickled Duck website recently and what impressed me was the cheeky tone throughout their text.Read on.
If you seek growth – and if you realise the connection between digital and that growth – then it is necessary to adopt a mindset of continuous improvement to sustain a high-performing website.Read on.
At the most basic level, you need an annual maintenance plan for your website to protect your investment.
From a more sophisticated viewpoint, ongoing development of your website allows you to supercharge it so that your results continue to improve.Read on.
In the constantly evolving digital landscape, Google continues to close down old technology and replace it with new apps and innovations. With only a few notable exceptions, Google continues to place its stamp on the way the web works and be the primary trendsetter for web-based innovation.
If you have a website, here are two changes you should know about.Read on.
Social media - once regarded as a passing fad – has become one of the most powerful marketing tools available today.Read on.